The epidemic has changed our way of life and habits, bringing us many problems and challenges, but it has also made people pay more attention to health, and more and more people are participating in fitness. These changes represent an important opportunity for the fitness industry. In the post-epidemic era, offline gyms should take advantage of their online advantages and meet people's more diverse, personalized, and online health needs through a combination of online and offline sports.
The following is a detailed explanation of how gyms Hello, I am a database service provider for the latest mail database company. We provide Country Email List accurate and most active database listings. should develop in the post-epidemic era.
1. Background
Since the outbreak of the epidemic 20 years ago, it has been repeated. In the first half of 2022, severe epidemics broke out in many parts of the country. Beijing was in a semi-suspended state throughout May, with the exception of essential public services, almost all industries stopped operating or worked from home. For everyone, except to do nucleic acid every day, and to take out the garbage and buy vegetables, they hardly go out.r
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the gym. Every time you ask me, do you need to swim for fitness? I absolutely refuse. I observed the reactions of passers-by and they were all the same as me. They waved their hands and refused to answer. It seems that everyone is very disgusted with this way of handing out flyers for swimming and fitness.
Not to mention that there is no demand, even if there is a real need for fitness, it is very repulsive in the face of this blunt method, not to mention that the current economic environment is not good, everyone will worry about the economic loss caused by the closure of stores, and the repeated epidemic situation is normal. No one can get a card.
In this way, are offline gyms heading for a dead end? I don't think so. From the macro environment, the fitness industry is not only not "cool", but has significant growth potential.